Over the weekend our team member and marketing girl Sofia Aguirre led the charge as a woman’s finalist in her first downwinder. Here is what she has to say: “A day on the water unlike...

-the ultimate downwind adventure-  Welcome to the Jupiter Waterman’s Challenge — South Florida’s premier downwind racing event. Designed for paddleboards, foilboards, wingfoilers, kiteboarders, and canoes, this community-driven challenge brings watermen and waterwomen together to celebrate...

Introducing Theo Demanez the freestyle and strapless wave-riding legend of the new generation Théo Demanez has been making serious waves on the global kite scene. Born and raised in Saint Martin, Théo grew up chasing...

What a weekend! What was supposed to be a one-day Harlem demo turned into two incredible days on the water and a Festivity on the beach. We decided to kick things off early on Friday...

Riding the Wind in Ceará, Brazil – A Kitesurfer’s Paradise When it comes to kitesurfing meccas, few places can rival Ceará, Brazil one of unquestionable kite capitals of the world. Whether you are a new...

Tarifa is one of those places that lives up to the hype and then blows your mind. This place is awesome, at the southern tip of Spain, where the Mediterranean meets the Atlantic, there is...

The philosophy of this project was simple; To enhance the performance of the Mantis through the introduction of unique materials. One of the unique properties of Aluula gold is the incredible ratio between stiffness and...

After an unexpected two days of wind we are happy to share we had incredible success on our pop-up July demos in Jupiter Beach this summer season! A lot of you showed up ready to...

A few years ago access to Virginia Key, a place that had always felt like home to so many of us, was suddenly in question. The freedom to ride, to paddle, to gather on the...